ASMR eating and Mukbang videos have become all the rage these past few years, and I am not ashamed to say that I have jumped on the bandwagon. ASMR, short for autonomous sensory meridian response, ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. I have just spent 38 minutes looking at someone unwrapping three bars of chocolate. Before that, I watched a ...

Not long ago, I opened my laptop, dimmed the lights in my room, and clicked play on the YouTube video “ASMR Ear Eating Twins”. To let my imagination drift, I lowered the sound levels and closed my ...

AI-generated ASMR videos are one of the hottest new ASMR trends of 2025, and these videos of fruits eating themselves show exactly why that might be. The fruits eating fruit videos first started ...