Grippy SKUs Now Available Nationwide in 1,000+ Ulta Stores Starting August 17 This marks CAKES body's first foray into physical retail, a milestone moment for the lean, social-first brand that has ...

All linked products are independently selected by our editors. If you purchase any of these products, we may earn a commission. After first becoming popular for its Grippy Cakes, adhesive-free nipple ...

Intimates company Cakes Body has a new president — and she hails from beauty. Erica Culpepper has taken the role at Cakes Body after more than 20 years at L’Oréal, where she led brands ranging from It ...