If you can use a simple spreadsheet, you can create a valuable and powerful business tool for managing your business's clients. A client database can be more than just a list of customers' names, ...

Tracking client information is important since it becomes the basis of the marketing plan. Unfortunately, many firms don’t monitor the source of their new business and miss out on marketing ...

Last week, Marka and the FEI tribe learned how to grow FEI’s internal database for strategic marketing purposes. This week, they discuss how information on customers and prospects recorded in these ...

Rocket U2 now has an improved way of releasing clients and tools and instead of labeling them as UniData clients or UniVerse clients, it will now release U2 Clients and DB Tools that work for both ...

As the end of the year nears, home-based travel agents may be making business plans for 2017 and thinking creatively about new directions for their agencies, including turning a travel trend or an ...