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To capture the essence of good science, stakeholders must combine forces to create an open, sound and consistent system for measuring all the activities that make up academic productivity, says Julia ...

Human resources metrics provide quantitative measurements for department activities as well as productivity and employee-related issues throughout the workforce. Companies make the best use of human ...

We live in a world of big data, where endless amounts of information can be stored in the cloud at an ever-decreasing cost per byte of storage. While this may sound great to data-driven marketers, the ...

The kind of diversity many companies set as a goal. The first blog in this three-blog series explained the limitations of current approaches to measuring and setting diversity, equity and inclusion ...

In this blog series, we shed some light on our marketing approach at The Next Web through Web analytics, Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), social media, and more. A ...

Through literature review and collaborative design, we propose the Focus, Activity, Statistic, Scale type, and Reference (FASStR) framework to provide a systematic approach to health care operation ...

Of course you like them; you hired them. And of course you're rooting for them – they work on your behalf every day. If your small business is like many others, you run a tightly knit operation that ...

Event-based tracking. Event-based tracking with Google Analytics 4 reveals user behavior across websites and apps, providing better insights into customer journeys. Conversion and engagement. Key ...