In 2025, everybody in fashion has a Substack. At least, that’s what it looks like, judging by my increasingly crowded inbox. Has it reached a saturation point? In March, Substack hit five million paid ...

On first look, it’s not obvious if Rare Beauty Secrets, the Substack that proclaims to divulge a “semi-authorised” behind-the-scenes look into Selena Gomez’s beauty line, is an official brand ...

Everyone seems to have a Substack these days. What started as a simple newsletter service in 2017 has become the platform of choice for a wide range of content creators. Even the State Department has ...

The rise of the creator-centered platform Substack has opened a new avenue for PR teams aiming to reach audiences through voices they already trust. Creator-journalists on the platform build loyal ...

While TikTok and Instagram reels make headlines, Substack has been racking up cool‑girl points in the background. Founded in 2017, Substack has grown into something culturally potent. By 2025, the ...