In simple terms, a press release is a brief written communication aimed at journalists to announce something significant and specific: an event or a changed set of circumstances–for example, launching ...

The press release has long been an invaluable resource for businesses of all sizes: a simple yet effective way of getting the word out about a major acquisition, change in staffing, new product, ...

Do you want to increase online mentions, create more backlinks and boost brand awareness? Who doesn’t? Digital PR can do just that, and one of the most overlooked digital PR strategies is creating and ...

Opinions expressed by Entrepreneur contributors are their own. How a press release is written and structured may matter even more now than in decades past. There are several reasons for this. Media ...

Learn five essential tips for writing a news release that increases open rates, coverage opportunities, reader engagement, and social shares. 5 Tips to Increase Open Rates, Coverage, Engagement, and ...