Brad Geddes reflects on the evolution of search marketing and why human creativity will remain essential in an AI-driven ...
Vanessa Fox was the individual who was instrumental in what we call Google Search Console today. I sat down with Vanessa Fox ...
Google is adding new AI shopping insights to Merchant Center, giving retailers visibility into how products perform across their AI platforms.
Google’s new AI targeting mode is designed to help brands reach entirely new brand-unaware audiences earlier in the discovery journey.
Google’s August 2025 spam update will be rolling out over the next few weeks. This is the first spam update from Google in 8 months. Google released its August 2025 spam update today, the company ...
There were seven confirmed algorithm updates (two less than last year). But Google's March core update was Google's biggest update ever. Google launched seven official and confirmed algorithmic ...
An email from the Accelerate with Google program inviting entries to the Google Ads Impact Awards shared the date GML 2026 is happening. Google has confirmed that Google Marketing Live 2026 will take ...
Semrush analyzed 10 million keywords and found volatility, more ads, stronger CTRs, and AI Overviews expanding beyond informational intent. Google rapidly expanded AI Overviews in search during 2025, ...
While this offers short-term stability and fewer disruptions to campaign performance, it also signals that true privacy-safe ad solutions are still unresolved, leaving the industry without a clear ...
Data retention update. In the future, if a standard property becomes Large or a 360 property becomes XL (collecting over 25 billion and 250 billion billable events in the last 31 days, respectively), ...
The answer to both of these questions is one that very few want to hear. Hold your breath… Build your brand. Gone are the days of “add some more keywords” and “how many links would it take to…” Does ...
What’s happening. Beginning June 1st, Google Ads reporting data for periods shorter than one month — including hourly, daily ...
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