AI, trust, wellness, value, authenticity and proof-led sustainability with real-world examples and brand action ...

Author Filippo Marchesani shows how algorithms shape every click and equips marketers with a practical, ethical lens for understanding digital behavior. COLORADO, CO, UNITED STATES, January 2, 2026 ...

Discover how behavioral modeling helps predict consumer actions using spending data, enabling businesses to refine targeting and enhance risk assessment.

GenAI has become the third most frequent use case scenario in consumer roller coasters. A remarkable increase in the number ...

By turning everyday actions into rewarding experiences, brands shape how consumers engage, spend, and choose platforms.

It seemsthat we still haven’t fully realized just how profoundly the pandemic has changed consumer behavior. People have ...

AI in retail isn’t new. In the early 2000s, many leading retailers began finding AI solutions: Amazon introduced its ...

A fter the inauguration of Andrew Jackson, in 1829, thousands of his supporters poured into the White House to celebrate. The ...

USA’s Soup-To-Nuts podcast, Cargill’s Senior Consumer Insights Manager Keith Albright explains how this new “seeking mindset” ...

The risks associated with online shopping, from unsafe products to lost tax revenue, stem from the e-commerce ecosystem’s ...

There's a puzzling split between how consumers overall feel about the economy and how they're acting, how much they are spending overall. Normally spending and feelings go together. Not right now.

Whether it’s building positive habits or shedding negative ones, a three-step neurological pattern is at the core of the ...