AstraZeneca is the latest big pharma group to open up a Direct-To-Consumer (DTC) sales channel in the US, offering three of its drugs at a big discount to cash buyers. The new online platform – ...

The pharma industry is embracing Direct-To-Consumer (DTC) selling of medicines in the US, and industry organisation PhRMA has stepped in to help cut out the middlemen in the supply chain. Pharma, ...