According to The Financial Times, "weak sales" have prompted Apple to slash marketing spend by 95% and significantly cut ...

Apple has reportedly halted Vision Pro production and slashed advertising by 95% as sales stall, signaling a strategic pivot ...

Apple is reportedly scaling back production of its high-end Vision Pro mixed-reality headset as consumer demand falls short ...

Apple’s ambitious push into spatial computing appears to be losing steam, with the refreshed Vision Pro reportedly struggling ...

Apple’s ambitious Vision Pro mixed-reality headset — launched with hopes of pioneering “spatial computing” — has reportedly ...

In 2023, Tim Cook “Your surroundings become an infinite canvas,” revealing Apple as the pioneer of spatial computing. Fewer than three years later that canvas is shrinking rapidly. IDC estimates that ...

The latest spatial display glasses from Xreal can convert all in-display content to 3D, and with the Neo DisplayPort and battery hub, it can stream games from the Nintendo Switch 2. Here's what Xreal ...

Poor sales have reportedly forced Apple to cut production of the Vision Pro headset that it had hoped would herald a new era ...

Apple Vision Pro, a virtual reality headset designed for spatial computing, is facing production cuts as sales remain weak.

A new report on Apple Vision Pro filled with old data suggests the headset is a "rare failure" for Apple, that is, if you ...

It appears the Apple Vision Pro hasn’t lived up to its original hype. Reportedly, Apple has pulled back on the production of the Vision Pro amid sales struggles. The tech giant had hoped their ...

Apple's production lines are stalling and ad spend is down 95%, but the new M5 update and enterprise focus suggest the Vision ...